IAMBIC brings precision to motion through AI-tailored design and European craftsmanship. Each pair begins with a 3D smartphone scan that maps over twenty biometric points, then is handcrafted for balance, posture, and endurance. Recognized by TIME as a Best Invention and backed by the U.S. National Science Foundation, IAMBIC is redefining luxury footwear through precision-fit technology.
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Art meets innovation in the heart of New York
For one week in May, the Supercar | Art Gods x IAMBIC collection illuminated Times Square. The activation united contemporary art, motorsport culture, and AI-driven design in a statement about individuality, technology, and motion.
The campaign marked a collaboration with The Art Gods—a Miami-based artist collective—and Supercarrooms, a curator of automotive performance culture. Towering above the crossroads of the world, the display transformed a landmark into a canvas for creativity, projecting the visions of Phree, Rio, and Manny into global view.
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Three artists. One platform. Infinite stories.
The Art Gods triple drop, now available here, reframes the IAMBIC MODEL T as a living canvas. From gold detailing to portal-inspired gradients, each design reimagines movement as expression.
Each artist—Phree, Rio, and Manny—brings a distinct visual language: raw energy, philosophy of resilience, and cosmic abstraction. Together, they form a dialogue about heritage, transformation, and the human connection to motion.
Still exploring? Take the Fit Guide Quiz to see how IAMBIC’s precision-fit process works.
Brex: A champion of creative innovation
This Times Square activation was made possible through an ongoing partnership with Brex, continuing the collaboration that began during New York Fashion Week. Their support highlights emerging creators and performance-driven brands redefining modern culture.
Together, we continue to expand what is possible for precision-fit footwear, artistry, and innovation.
From Miami to Manhattan. From fit to future.
The Supercar Art Gods x IAMBIC collection remains available for a limited time. Each pair stands as both artwork and innovation—a fusion of collaboration, individuality, and technology.
Prefer to start with your fit? Take the Fit Guide Quiz to experience personalized comfort and balance.
Experience comfort built for you
Every IAMBIC pair begins with data and ends in design. From your scan to your stride, each detail is shaped for alignment, longevity, and movement. Whether through art or engineering, precision-fit begins with you.
Already scanned? Explore the MODEL T and experience your custom fit.
