The MODEL T
Engineered for Custom Fit
From 6 AM strategy sessions to red-eye flights, your day demands your all. Yet, traditional shoes bring pain and fatigue. IAMBIC uses smartphone scans, personal assessments, and AI to deliver a custom fit that supports your life.
- AI analyzes 20 biometric variables for 98% millimeter-accurate fit
- Made-to-measure in Portugal with full-grain Italian leather
- Triple-layer sole built for years of daily wear and adaptive fit
Experience the MODEL T, a TIME Best Invention.
ROOTED IN SCIENCE & EXPERTISE
Developed with Dr. Hylton Menz, the world’s leading expert in footwear biomechanics.
The MODEL T applies research, data, and testing to deliver precision fit with proven performance.
- 5 years of R&D backed by the Center for Biotechnology and U.S. government funding
- 12 patent-pending inventions in AI, computer vision, and data-driven manufacturing
- Benchmarked against NASA-grade 3D scanning with 50,000+ proprietary fit profiles
Experience perfect fit with the MODEL T.
THE IAMBIC PROCESS
BESPOKE, CUSTOM-MADE IN PORTUGAL FOR $600
- Profile. With your smartphone, capture 3D scans and share your shoe history, lifestyle, and preferences.
- Engineer. AI models create millimeter-accurate fit, made-to-order in 4 weeks by master shoemakers in Portugal.
- Consult. Biomechanics-trained Concierge offers one-on-one service, using feedback to enhance future pairs.
Experience what precision fit means.
From the Leading Authority on Footwear Fit
“IAMBIC is transforming footwear with artificial intelligence, personalized measurements, and biomechanical data, creating shoes that fit precisely. By improving footwear fit, it has the power to prevent foot problems before they start, which is truly a game changer for foot health at every level.”
— Dr. Hylton Menz, PhD, DSc, FAHMS, Fellow of the Royal College of Podiatry
Journal and Press
The Case for Leather in High-Performance Footwear
Leather is performance, and it is longevity. This article explains why full-grain leather remains a high-performance upper material, from collagen-fiber structure and measurable durability to moist...
The Real Difference Between Cushion and Support in Footwear
Softer is not the same as supportive. Cushioning is a material that softens impact, support is a system of fit, fixation, and structure that keeps your foot stable on a steady platform. Learn how t...
Everything Starts With the Last: How IAMBIC Builds Fit From the Inside Out
Before leather is cut, fit starts with the last, the internal blueprint that sets heel seat, volume, posture, and stride feel. Learn how IAMBIC uses smartphone scanning, AI, and biomechanics to gen...
The most interesting thing about them being crafted just for me is how well they fit. And I had never even noticed that my shoes didn't fit right. My other shoes don't hurt me - they just slosh around. With these, the heels actually stay on the whole time and it fits snugly yet still comfortably. And I'd never experienced that before. They just stay comfortable all day.
As a runner, as an athlete, just knowing that I'm doing a good service to my body is incredible. It’s the reason that I love my IAMBIC shoes. It's that precision that makes me feel safe to walk down the street, get on the subway, do my commute, bring my kids to school, and not feel concerned that I'm doing it in a shoe that doesn't fit right or that doesn't feel good.
The thing that I was surprised by the most with the precision fit is that any pressure points that I had been feeling with the shoes that I previously came in wearing were completely gone. I was wearing a shoe that wasn’t too tight. It wasn’t too loose. The sole fit just right. Total comfort. That’s the best way to put it.
I deal with chronic foot pain, and a lot of it comes from shoes that do not really fit. When I wear my IAMBICs, I notice less pain and they are incredibly comfortable. I do not worry about support, and I even get compliments on them when I am out, which feels great.
A lot of shoes feel fine for a short walk but not for hours. What I like about IAMBIC is that it feels snug and comfortable, yet substantial enough for long walks without discomfort. That matters to me, and the shoe has really delivered on that.
The first time I tried my IAMBICs, I noticed the difference right away. I have small feet, so most shoes either do not fit or are uncomfortable somewhere. Knowing these were tailored to my foot was meaningful. They are truly comfortable and still versatile in style, which is rare to find.
I think we’re all placed on this earth as unique individuals. None of us are really off the rack in terms of sizing. So for me to have that experience of having something made specifically for me that fit perfectly was something that was a little bit mind blowing. And once I got the shoes, I tried them on, they looked great, they felt great. And honestly, they fit like a glove.
In motorsport, a millimeter matters. My IAMBICs are built with that same precision, and you can feel it when you move. They remind me of the exactness you find in high-performance machines, translated into footwear.
With IAMBIC, I can be on my feet through long shoots without that usual end-of-day fatigue. I do not worry about burning out or feeling drained like I used to. They help me get through overtime and long days without thinking about pain.
They move with me and quickly became part of my day. I do not wear them only for style, I wear them because they make me feel good. The comfort and support are what keep me reaching for them.
With most shoes I am always wishing I had chosen something else. With IAMBIC, I don’t think about switching. I want everything else to feel the way these do, because they are the pair I reach for every day.
When I wear my IAMBICs, I barely notice them, and I think that says everything. The difference shows up when I switch to other high-end sneakers and immediately feel the discomfort. They fit my feet so well that comfort just feels natural.